Your business name is a valuable asset to both you and your company. Successfully registering your trademark is just the beginning; it's essential to actively defend it against legitimate competitors, counterfeiters, and unfair business practices that may infringe upon your property rights. The United States Patent and Trademark Office (USPTO) publishes a biweekly list of newly approved trademark applications for public scrutiny. Remember, a trademark does not enforce itself. Part of owning a commercial mark involves vigilant protection.
Every two weeks, members of the public and business owners in your industry have the opportunity to file oppositions against approved trademarks. Utilizing professional services can be advantageous, as they possess the resources and expertise to monitor this ongoing influx of information and assist in safeguarding your mark in a dynamic business environment.
If another trademark owner believes your mark infringes upon their exclusive rights, they may oppose your application during this period by filing a claim with the Trademark Trial and Appeal Board. It's crucial to actively defend your brand and the trademark that represents your ownership.
Additionally, during the examination process for trademark registration, the Trademark Office evaluates your mark against existing trademarks. If your mark closely resembles others already in the market, your application may face rejection. This step ensures the uniqueness and distinctiveness of each registered trademark.
Comments
0 comments